Beer World Cup

Today Italy will play against Usa, important match for its meaning (not just sport...).
Anyway the World Cup in London seems to be a beer affair. The day before the kick off, the pavements around my office (Leicester Sq) were covered by barrels of beers, never seen something like that: it was a pity not to have a camera. Instead of people in the pavements there where thousands of iron barrels of beer and trucks delivering them to pubs. It was only the beginning. With a very hot weather the World Cup turned to be another chance to get drunk before dinner times.
There are not anymore public showing of the England matches in squares or parks as the first ones in London and Liverpool have been disturbed by accidents.